Tag Archives: Progressive ads

Reclaiming the Story

Like about 5 million of you, I got asked by MoveOn for my feedback about the direction of the country and the direction that MoveOn should take. The request was this: I’d love to hear what you’re thinking right now. … Continue reading

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Flo vs. Purple Sports Drinks

I’ve been thinking about great ads lately. There are plenty of examples of beautiful, powerful and even emotional messages. Gatorade and Nike ads fall into this category — they tend to be moving and evocative, highly stylized messages. But I … Continue reading

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