Tag Archives: nonprofit marketing

Because It’s Beautiful

I live in the snowy, frozen North. It was about 2 degrees farenheit this morning. It’s heaven half the year, tolerable around the holidays and downright miserable for four months. On a recent day that was particularly bitter I grumbled … Continue reading

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A Good Story: Why Our Work Is Important

I got a great fundraising appeal from a wonderful nonprofit called Kids of Kadiogne (www.kidsofkadiogne.org). Aside from the usual request there was an insert titled “Why Our Work Is Important”. Go to the Brochures and Articles page to read it. … Continue reading

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Are You Christmas to Your Audience?

If you are Christmas to your audience, you’re something to talk about and think about and sing about. My young daughters talk about Christmas and what they want, and Santa, and how magical he is and which carols they like … Continue reading

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New Fashioned Story Telling

As the amount of direct/junk mail increases through the fall and into the holiday¬† season, I get a lot of opportunities to look at nonprofit brochures and donation solicitations and check out who is offering up compelling reasons to support … Continue reading

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